Easy Internet Marketing for Local Foods-Ohio Ag Net

Dusty Sonenberg, CCA, Ohio Field Leader: Ohio Soybean Council and Soybean Check-off Project

When COVID-19 was a hit, it was not uncommon for many grocery shoppers to find almost empty shelves. At the time, George Dagan didn’t know how much the pandemic would affect his business. Duggan has been a veteran of internet marketing for over 20 years, specializing in domain name and website registration. EatFromFarms.com..

“I was always interested in the local food movement and had a healthy diet,” Dagan said.

That interest gave birth to the idea of ​​EatFromFarms.com.

“Seven years ago, we launched a website and online farm store builder,” he said. “We currently serve more than 150 farms and are still growing, helping to create websites and online stores.”

Headed in Albany, NY, eatfromfarms.com is a family-owned company that initially started helping farmers in the northeastern United States, but now supports farmers across the country, from Alaska to Canada. EatFromFarms.com is designed for your own use by farmers, ranchers, artisan food vendors, and market managers. A simple and easy-to-use tool that does not require technical staff. The platform provides food vendors with direct sales with a combination of food-related features not found in common shopping cart systems.

“Consumers have been shopping more and more groceries online since the pandemic,” Dagan said. “EatFromFarms.com allows you to shop 24/7 from farmer’s stores created by individual farmers. Farmers list their inventory and the system is available when customers place an order. I will adjust. ”

The system integrates personalized websites with online farm stores and shopping cart capabilities. If your farm already has a website, you can link your EatFromFarms.com store and shopping cart directly to your existing site.

Unique to this software is the direct sale from the produce sales-led shopping cart.

“Farmers can easily manage their inventory in real time,” says Duggan. “It also has the ability to enable products of different weights. This is a feature not found in standard online shopping carts. This is, for example, a farmer who naturally sells meat in pounds in different weight cuts. It also helps with individual prices and even product bundles. ”

The platform also allows you to purchase online farmers markets, sub-vendor accounts, and even clubs such as consumer-supported agriculture (CSA).

When a farmer sets up a website or online farm store, he can offer customers a variety of payment options, including cash, checks, credit cards, and even buyer accounts. There are a variety of delivery options for you to choose from, including farm pickup, local market delivery, and courier. The platform also has the ability to provide an automatic picklist to meet orders and schedules and generate sales reports.

“We have supported farming of all sizes,” said Duggan. “Most of our users are probably considered small farms and usually already do direct marketing, but may not have an online presence. Farmers use eatfromfarms.com We sell everything you can find on the farmers market, including fruits, vegetables, beef, pork, chicken, eggs, dairy products, baked goods, honey and syrup. “

In the future, Dagan will have a growing demand for local foods and wants to be convenient for customers to shop online and to be able to shop locally.

“Even before the pandemic, the idea of ​​buying locally was reborn,” says Dagan. “People have discovered the quality and taste of locally produced food directly from the farm.”

For more information, please visit: www.eatfromfarms.com

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