• SEO

    How to Attract Backlinks to Your Law Firm Website

    Law firm SEO is multifaceted. Not only do you need to manage your technical SEO, but you have to conduct on-page SEO, create content, optimize your local listings, and more. One important SEO task for law firms is link building – the process of attracting high-authority links back to your website. These links can boost your site’s authority in the eyes of Google, leading to higher rankings and more traffic. But attracting backlinks to your law firm isn’t always easy. Being in a competitive space, you’ll have to be creative if you want to attract the right types of links  

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  • SEO

    How to Find the Backlinks Used by Your Competition to Help Boost Your SEO

    Something I have learned after decades of experience in the SEO realm is that backlinks are important. In fact, they are so important that they are still considered one of the top-ranking factors in the Google algorithm. An easy way to think of backlinks is that they’re like a vote of confidence in your website from another website. You can build backlinks to your site by finding the websites that are already linking to your competition. After all, if the company is already linking to your competition, there’s a good chance they will link to your site, too. That said,  

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