Today’s Ask An SEO question comes from Peter, who asks:

“What’s the risk of focusing on what competitors are doing, as opposed to charting your own path? If all competitors are looking at each other, there’s no differentiators.”

Great question, Peter! And one that comes up a lot.

If a


Alex Genadinik

Alex Genadinik is in the business of helping businesses and individuals learn about SEO and digital marketing. He owns a company named Problemio and is a top 1{1936381d4253f19a98bc2ecae94a0b0438ab0e234f1c555690d854373a3c9a42} instructor at Udemy and has authored numerous bestselling books on Amazon. Alex has been doing SEO for about 15 years now, he