As 2022 proved once again, SEO is never boring. 

Was 2022 the year of AI – or perhaps the official dawning of the age of AI? For the last month, it’s been hard not to read about or avoid the temptation to spend hours playing with ChatGPT. 

We also had

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There are many programming languages to learn.

For SEO, the programming language you choose depends on what you plan to do with that language and how you plan to implement changes from that language.

When SEO professionals create programs for SEO, they typically want to do some combination of these

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Inspired by the SEO strategies embraced by Adobe and Canva, I began studying feature pages and the possibility of leveraging non-branded keywords to increase conversions.

A couple of months ago, I began building an SEO “swipe file” for SaaS and software brands, ranking the first page with non-branded keywords on

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Learning to code, whether with Python, JavaScript, or another programming language, has a whole host of benefits, including the ability to work with larger datasets and automate repetitive tasks.

But despite the benefits, many SEO professionals are yet to make the transition – and I completely understand why! It isn’t

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Google Search Advocate John Mueller debunks a theory that the faster speed of HTTP/3 can directly impact a website’s SEO.

This topic is addressed during the November 2022 edition of Google’s SEO office-hours Q&A session.

Joined by the Google Search Relations team, Muller answers the following question:

Could the use

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Earlier this year at SMX Advanced, I presented results from our Peak Ace test lab. These tests shed some light on several technical implementation points and how Googlebot would deal with them. 

One of my favorite tests examined Google’s indexing of iFramed URLs and their content. In my SMX Advanced

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