Opinions expressed by Entrepreneur contributors are their own. Many entrepreneurs and small business owners struggle to reach the top spot on Google after the Helpful Content Update. However, the consequences of not ranking well can be severe, from making your website hard to find to limiting your potential growth. Remember […]

This post was sponsored by Trisolute News Dashboard. The opinions expressed in this article are the sponsor’s own. Wondering why some of your articles’ visibility seemed to suddenly dip this year? Could this be part of a larger trend? On August 25, 2022, Google started rolling out an update that […]

At Estudio34, we have a powerful mix between SEO and PPC, which helps us be more effective at optimizing spending and targeting. So, start by building a communication plan before creating your next digital strategy. Focus on leveraging some of the learnings from one another. Step 2: Define The SEO & […]

Predictive analysis refers to the use of historical data and analyzing it using statistics to predict future events. It takes place in seven steps, and these are: defining the project, data collection, data analysis, statistics, modeling, and model monitoring.  Many businesses rely on predictive analysis to determine the relationship between […]

A title is a reader’s first point of contact on a search engine result page (SERP) to a brand or site. But how important is it for SEO? I’ve always known that optimizing your titles is essential, but there’s more to it. For example, an SEO title can be the […]

Before you click out of this article thinking, “not another keyword research guide,” let me tell you something I’ve learned first-hand from working with national news publishers: Keyword research for publishers is entirely different. The skills, processes, checklists, and tools you currently use won’t be as helpful in this niche. […]

It’s the biggest mystery and controversy of Google’s search ranking algorithm. For a long time, the SEO community has debated: is the click-through rate (“CTR”) of search results listings a ranking factor? Or the closely related “bounce rate” and “dwell time”?  I present to you everything Google has ever said […]

When it comes to local SEO, there’s a lot of noise. From the latest industry buzz talk to the nuances of a specific website, a strategy to-do list can quickly become flooded with tasks that don’t consider the big picture. However, none of these tasks matter if you ignore competitors.  […]