Opinions expressed by Entrepreneur contributors are their own. Many entrepreneurs and small business owners struggle to reach the top spot on Google after the Helpful Content Update. However, the consequences of not ranking well can be severe, from making your website hard to find to limiting your potential growth. Remember […]

Ehsan Jahandarpour is CMO of Top10best.io. He is an experienced data-driven CMO, serial entrepreneur, and globally recognized growth hacker. getty When it comes to budgeting for marketing spend, enterprises and large organizations allocate a big portion of their budget to paid marketing and often try to get seen in the […]

Google Search Advocate John Mueller debunks a theory that the faster speed of HTTP/3 can directly impact a website’s SEO. This topic is addressed during the November 2022 edition of Google’s SEO office-hours Q&A session. Joined by the Google Search Relations team, Muller answers the following question: Could the use […]

So many factors impact SEO performance that there are countless different threads to be pulled on. How do you know where to focus your time and effort to significantly impact your KPIs and demonstrate progress? Here are a few tips and strategies to prioritize first. Structuring Your SEO Strategy Every […]

Google officially launched 24 years ago in 1998. A lot has changed since then, but one thing remains the same. If you simply focus on the basics, you can still be highly successful online. Of course, the basics in 2022 are much different from the basics in 1998. It’s easy […]

I find myself answering a lot of the same questions from new clients about ways to measure SEO. My answers generally fall into one of two categories: Why basic/boilerplate SEO metrics aren’t good KPIs and how to make them better. Which (more advanced) metrics we should establish to determine actual […]

It is possible that what works in SEO now is not what you think. Contrary to popular belief, it’s not all about keywords and keyword research – though they certainly help! Today, almost everything works differently, and we’re here to find out why. Craig Campbell, Glasgow’s top SEO expert, joined […]