Website design and UX for businesses; a year in review and 2021 forecast

As technology and the digital world ever evolves – even more so due to the recent pandemic and physical separations – so does the need for designers, digital businesses and web teams to keep at the forefront of innovation and demand. Design and UX can make or break the customer journey. Here are the biggest UX and design changes and trends I believe businesses should watch out for this year:

Technology adoption

Over the past few years, we – like many other web and digital experts – have predicted there would be a continued big uptake in technology adoption from the older generation, with them becoming increasingly as internet proficient as their younger counterparts. None of us could foresee the impact a global pandemic would have though, in terms of catapulting businesses, individuals and services online virtually overnight.

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