Today’s Ask An SEO question comes from Kate. She asks: Hi Experts, I’m a newbie in SEO and am fighting with self-doubt about whether it’s a female-friendly field or not? I read a lot of brilliant men in SEO, but what about women? I’m into technical SEO but worry that […]
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As an industry in a constant state of flux – thanks to changing algorithms, user needs, and competitor content – search engine optimization is a field that demands professionals to stay up to date on the latest trends and best practices. And while you could spend hours scouring the internet […]
Entity search can be a massive competitive advantage. But you first need to build your entity-based strategy. This article will cover how to create a robust entity-first strategy to help our content and SEO efforts. Most common challenges search and content marketers face Relevant, topical content, discovery based on customer […]
Classifying queries based on the classic search intents is no longer as effective as it used to be. Today, SEOs who want to understand search intent should be closely analyzing micro intents. This article will discuss 12 different types of micro intents that will help you better understand what types […]
