Google’s Search Advocate John Mueller provided an interesting answer as to whether there was an SEO downside from linking to insecure HTTP web pages. One would think that linking to HTTP pages might be seen as a negative quality of a page because it might seem like a negative user […]

Lots of people are fascinated by dinosaurs. But being a dinosaur brand doesn’t make you fascinating. In fact, it’s the quickest way to lose credibility in the eyes of your customer.  How do brands become dinosaurs? No brand ever thinks they are stuck-in-their-ways or will become obsolete. Yet, many companies […]