A lot of SEOs focus on the pages Google has indexed versus the pages Google has not indexed on your website. So if there is a larger percentage of not indexed pages, they get concerned. Should they be concerned? Well, like anything in SEO, it depends. John Mueller of Google […]
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Are you Team SEO or Team SEM? What if we told you that by combining these two forces, you could boost both SEO & SEM at the same time? You’ll be happy to know – you can. But first, let’s make sure you have a solid foundation. On September 14, […]
The Truth About The Real ROI Of SEO SEO often involves a significant initial investment with a longer ROI than other channels. And once you let SEO slide, the recovery budget can be even more taxing. However, the ROI from an investment in SEO is generally higher than in other […]
Historically, I mean for over a decade, John Mueller was the single person answering questions from SEOs on the Google SEO office hours segment. Recently John announced changes to the format and it seems like once again, John is making changes to the format. The format is still not live […]
If you’ve enjoyed every SEO job you’ve had in the first 90 days, kindly remove yourself from this article for being a liar. We good? Awesome. Did you know that 33% of employees quit their job within the first 90 days that they’re employed. That’s a sobering fact. The kind […]
The march of time is inevitable. And every year, some new technology pounds the nail into the coffin on something older. Whether the horse and buggy are replaced by the automobile or the slide rule is replaced by the calculator, everything eventually becomes obsolete. And if you listen to the […]
No matter how easy your website is to navigate or how clean the user experience (UX) is, an on-site search function is vital. Your site visitors want a direct way to find exactly what they want. On-site search is more than a search box; it’s an essential aspect of how […]
Should the larger focus of your SEO efforts go toward creating new content or updating existing content? In my opinion, you should dedicate about half of your SEO efforts to updating old content, and the other half to creating new content. Here’s why. Webpages build value over time The content […]
