According to a study earlier this year from digital marketing firm UpCity, about 70% of small businesses nationwide have a website. If you own a small business you probably have one, too. But when was the last time you updated it? This is important, because if your website isn’t keeping […]
Search
In 2016, the U.N. declared that access to the internet is a human right. This decision was made on the understanding that the internet is a tool for everyone to access information affordably and express themselves. This resolution stirred up discussion around access in terms of infrastructure, where fiber cables […]
The march of time is inevitable. And every year, some new technology pounds the nail into the coffin on something older. Whether the horse and buggy are replaced by the automobile or the slide rule is replaced by the calculator, everything eventually becomes obsolete. And if you listen to the […]
No matter how easy your website is to navigate or how clean the user experience (UX) is, an on-site search function is vital. Your site visitors want a direct way to find exactly what they want. On-site search is more than a search box; it’s an essential aspect of how […]
Prioritizing SEO earlier on can help your business grow in the long term. Proper website design can help a business’s website rank higher in the SERPs. Search Engine Optimization is one way to increase online visibility for your business. An optimally designed website will propel a business’s online activities forward. […]
In the world of SEO, we talk often about technical issues and how to resolve them. We look at content strategy, keyword research, backlinks, and PR. But one thing that we don’t talk about enough is seasonal SEO – specifically its impact, and how to leverage it to improve marketing […]
