Internal in-content linking practices have remained the same for the past twenty years, which is strange because Google has gone through dramatic changes within the last ten years and even more so in the past five. It may be time to consider freshening up internal linking strategies so that they […]
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Pillar pages have been an effective way to group and present website content to users and search engines for some time. In this post, I will define what a pillar page is, how it can help your SEO efforts, and share some examples of pillar pages in action. So let’s […]
Earlier this year at SMX Advanced, I presented results from our Peak Ace test lab. These tests shed some light on several technical implementation points and how Googlebot would deal with them. One of my favorite tests examined Google’s indexing of iFramed URLs and their content. In my SMX Advanced […]
Are you Team SEO or Team SEM? What if we told you that by combining these two forces, you could boost both SEO & SEM at the same time? You’ll be happy to know – you can. But first, let’s make sure you have a solid foundation. On September 14, […]
![What’s REALLY Working In SEO [Podcast]](https://i.ibb.co/ccRdHJr/Tech-Gadg-Web-SEOimers-112.jpg "What’s REALLY Working In SEO [Podcast]")
It is possible that what works in SEO now is not what you think. Contrary to popular belief, it’s not all about keywords and keyword research – though they certainly help! Today, almost everything works differently, and we’re here to find out why. Craig Campbell, Glasgow’s top SEO expert, joined […]
Bo Seo is a two-time world champion debater and a former coach of the Australian national debating team and the Harvard College Debating Union. In his book, Good Arguments: What the Art of Debating Can Teach Us About Listening Better and Disagreeing Well, he maintains the skills learned in academic […]
