Earning a degree is a good thing for some professions. After all, you wouldn’t want a doctor who learned his trade via YouTube videos taking out your appendix, would you? Of course not. But for other professions, you can learn just as much, if not more, than a college curriculum’s […]
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2022 has been a whirlwind of a year for the SEO industry, and there’s no sign of slowing down. This year alone, Google dropped eight confirmed and unconfirmed updates – leaving many businesses scrambling to keep up. With so much volatility, how can you adapt your SEO strategy to keep […]
There are many programming languages to learn. For SEO, the programming language you choose depends on what you plan to do with that language and how you plan to implement changes from that language. When SEO professionals create programs for SEO, they typically want to do some combination of these […]
SEO is a field that’s ripe with opportunities to build fulfilling careers, though there’s no clearly defined path to getting started. There aren’t necessarily any degrees required to work in SEO. This leaves many aspiring practitioners left to wonder how they can prove they’re qualified for the job. You’ll probably […]
Google Trends is a surprisingly useful tool for keyword research, especially when using advanced search options that are virtually hidden in plain sight. Explore the different Google Trends menus and options and discover seemingly endless ways to gain more keyword search volume insights. Learn new ways to unlock the power […]
Nick Brown is the Founder and CEO of accelerate agency, a SaaS SEO & content agency. Working with enterprise and scale-up brands. getty Finding the right SEO agency partner for your SaaS company can be an intimidating process. There are thousands and thousands of SEO agencies to choose from. Even […]
At Google I/O 2021, Google announced a new technology called MUM (Multitask Unified Model) that it will use internally to help its ranking systems better understand language. Since the announcement, there has been much discussion about if or when MUM would become a ranking factor. What Is MUM? Dubbed “a […]
Meta descriptions are important for search optimization. If done correctly, they’ll encourage users to click through from search results pages. The goal is to provide a summary of the webpage. Google’s guideline states: “A page’s meta description tag gives Google and other search engines a summary of what the page […]
