• Internet Marketing

    Traditional Marketing versus Digital Marketing with Jesse Willms

    Share Tweet Share Share Email Traditional marketing isn’t what it used to be. The ‘Mad Men’ days of print advertisements, billboards, radio placements, and television ads are coming to an end. A majority of companies are now spending their marketing budgets on digital, social media, and influencer marketing. According to forecasts by media investment company – GroupM, overall ad spending will likely fall by 11.8{c23a5fe915ca888c9672b1225e8f3bcb9450b05d8c59ef152c58a2c3a52fe784} worldwide. However, traditional ad formats such as television, newspaper, and outdoor advertising will take the biggest hit, falling by 20.7{c23a5fe915ca888c9672b1225e8f3bcb9450b05d8c59ef152c58a2c3a52fe784} compared to just 2.4{c23a5fe915ca888c9672b1225e8f3bcb9450b05d8c59ef152c58a2c3a52fe784} for digital spending.  As  

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