Virtual reality has long been hailed as the next big thing in tech. It’s pure escapism; strap on a headset and immerse yourself in a different world. At least, it would be easy to truly immerse yourself if the headsets were comfier to wear, less awkward to use, and a

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Google announced today what is potentially a large change for certain paid search managers: the broad match modified version of keywords will be going away.

This change will start rolling out in two weeks.

What’s Happening to Broad Match Modified?

Phrase match will now expand to cover broad match modified

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