Crafting creative and engaging content isn’t easy. That’s why content marketing tools are essential — but selecting the right tools can be challenging. In the present digital era, content plays a pivotal role in communicating a brand’s message and convincing customers to take the desired action. For that reason, content […]
Content
Opinions expressed by Entrepreneur contributors are their own. Attention has always been a currency in marketing, but with the rapid increase in short-form video popularity in recent years, social media platforms like Tiktok, YouTube Shorts, Instagram and Facebook Reels have become the prime marketplace for user attention. Apps that trace […]
If you’ve ever written a blog post or online article, you’ve asked the question before: How long should this be? In other words, what’s the optimal length of web content for SEO purposes? Depending on the year and the source, you might hear the ideal word count for SEO is […]
Google published a groundbreaking research paper about identifying page quality with AI. The details of the algorithm seem remarkably similar to what the helpful content algorithm is known to do. Google Doesn’t Identify Algorithm Technologies Nobody outside of Google can say with certainty that this research paper is the basis […]
Musk produces the most valuable EGC of anyone on the internet. What can brands and marketers learn from his strategy? Is employee-generated content (EGC) a nightmare for brands or a dream come true? Should employers bother facilitating it, and if so, how? For answers, let’s start with an extreme edge […]
ChatGPT is an artificial intelligence chatbot that can take directions and accomplish tasks like writing essays. There are numerous issues to understand before making a decision on how to use it for content and SEO. The quality of ChatGPT content is astounding, so the idea of using it for SEO […]
This post was sponsored by Trisolute News Dashboard. The opinions expressed in this article are the sponsor’s own. Wondering why some of your articles’ visibility seemed to suddenly dip this year? Could this be part of a larger trend? On August 25, 2022, Google started rolling out an update that […]
For marketers, content is still king. It provides value to your targets, helps establish you as an expert in your field, drives traffic, and tells search engines why your website should be ranked highly. But what’s the best type of content? You would likely get 12 different responses if you […]
