Redirects for SEO should be used correctly because they impact how websites are crawled and indexed by Google. While most people think of redirects as an internet detour sign, much more is happening, and it’s surprisingly enjoyable to discover. Keep reading for a comprehensive overview of redirects and the proper application […]
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In a fast-paced industry like SEO, a lot can happen over the course of a year – which is why you want to make sure you stay ahead of the curve. So, how can you gain a competitive edge in 2023? What SEO strategies and tactics will help you dominate […]
Wondering how to do SEO for ecommerce? Looking for expert insights on ecommerce SEO? Uncertain how to make your online store more successful? From acknowledging that the traditional customer journey is dead, to fast pivoting due to Google’s constant updates, to reassessing benchmarks after the pandemic digital boom and the […]
Google officially launched 24 years ago in 1998. A lot has changed since then, but one thing remains the same. If you simply focus on the basics, you can still be highly successful online. Of course, the basics in 2022 are much different from the basics in 1998. It’s easy […]
Predictive analysis refers to the use of historical data and analyzing it using statistics to predict future events. It takes place in seven steps, and these are: defining the project, data collection, data analysis, statistics, modeling, and model monitoring. Many businesses rely on predictive analysis to determine the relationship between […]
Wix is announcing new SEO settings that provide 100% control of critical technical SEO data at the page level in one place. This update gives SEOs and businesses the option to custom craft technical SEO related factors like structured data on a page by page level from one single settings […]
At Google I/O 2021, Google announced a new technology called MUM (Multitask Unified Model) that it will use internally to help its ranking systems better understand language. Since the announcement, there has been much discussion about if or when MUM would become a ranking factor. What Is MUM? Dubbed “a […]
Earlier this year at SMX Advanced, I presented results from our Peak Ace test lab. These tests shed some light on several technical implementation points and how Googlebot would deal with them. One of my favorite tests examined Google’s indexing of iFramed URLs and their content. In my SMX Advanced […]