Most SEO experts are still afraid to publish their success stories, with a few notable exceptions. Many are simply unable to share their work even when it’s successful. How can SEOs stop practicing “ghost optimization”? Before we dive into this question, let’s look at the reasons for the ongoing secrecy […]
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Today’s Ask An SEO question comes from Peter, who asks: “What’s the risk of focusing on what competitors are doing, as opposed to charting your own path? If all competitors are looking at each other, there’s no differentiators.” Great question, Peter! And one that comes up a lot. If a […]
So, you want to implement JavaScript redirects, but you’re unsure how they work? Yes, they are more challenging to implement than standard redirects. Ideally, you should use 301s, 302s, or 307-based redirects for implementation. This is the usual best practice. But…what if you don’t have that level of access? What […]
In response to a thread on Reddit, Google Search Advocate John Mueller says there’s no inherent SEO advantage to using WordPress compared to coding a website yourself. A thread in the r/SEO forum asks a familiar question many practitioners run into in their careers. Is WordPress better for SEO than […]
![SEO Trends 2023, According To 24 Experts [Ebook]](https://cdn.searchenginejournal.com/wp-content/uploads/2022/12/seo-trends-slider-63901921afdbb-sej.jpg)
In a fast-paced industry like SEO, a lot can happen over the course of a year – which is why you want to make sure you stay ahead of the curve. So, how can you gain a competitive edge in 2023? What SEO strategies and tactics will help you dominate […]
A title is a reader’s first point of contact on a search engine result page (SERP) to a brand or site. But how important is it for SEO? I’ve always known that optimizing your titles is essential, but there’s more to it. For example, an SEO title can be the […]
This post was sponsored by News & Editorial SEO Summit (NESS). The opinions expressed in this article are the sponsor’s own. Search engine optimization has varying tactics across industries, especially for news publishers. Our SEO efforts differ from those of, say, ecommerce or local. We know it’s not a one-size-fits-all […]
Google announced a Core Algorithm Update on September 12, 2022. The official Google list of announced updates stated that it will take up to two weeks to finish rolling out. “Released the September 2022 core update. The rollout could take 2 weeks to complete.” The initial response from the search community […]
