For marketers, content is still king. It provides value to your targets, helps establish you as an expert in your field, drives traffic, and tells search engines why your website should be ranked highly.

But what’s the best type of content? You would likely get 12 different responses if you


Outdoor clothing and gear manufacturer The North Face has reshaped its agency structure and its approach to marketing.

The process started with a decision to bring creative strategy and production in house. This year, The North Face consolidated further, but without ditching the agency role entirely.

The North Face put


DUBLIN–(BUSINESS WIRE)–The “Digital Marketing Software Global Market Report 2022” report has been added to’s offering.

The global digital marketing software market is expected to grow from $56.77 billion in 2021 to $67.53 billion in 2022 at a compound annual growth rate (CAGR) of 18.95%. The digital marketing